Jensen Huang just put Nvidia's Blackwell and Vera Rubin sales projections into the $1 trillion stratosphere | TechCrunch

Nvidia CEO Jensen Huang threw out a lot of numbers — mostly of the technical variety — during his keynote Monday to kick off the company’s annual GTC Conference in San Jose, California.

But there was one financial figure that investors surely took notice of: his projection that there will be $1 trillion worth of orders for Nvidia’s Blackwell and Vera Rubin chips, a monetary reflection of a booming AI business.

About an hour into his keynote, Huang noted that last year Nvidia saw about $500 billion in demand for its Blackwell and upcoming Rubin chips through 2026.

“Now, I don’t know if you guys feel the same way, but $500 billion is an enormous amount of revenue,” he said. “Well, I’m here to tell you that right now where I stand — a few short months after GTC DC, one year after last GTC — right here where I stand, I see through 2027, at least $1 trillion.”

The Rubin computing chip architecture, which was first announced in 2024, has been described by Huang as the state of the art in AI hardware that outperforms its Blackwell predecessor. The company said in January, when it officially started production of Rubin, it would operate 3.5x faster than the Blackwell architecture on model-training tasks and 5x faster on inference tasks, reaching as high as 50 petaflops.

Nvidia has said it expects to ramp up production in the second half of the year.